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8/24/2007

Engel Restructures Sales by End Market

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Taking an approach more common among materials suppliers than machinery builders, Engel Austria has rearranged its sales force into a new structure based on its five most important end-use markets: automotive, packaging, medical, “telectronics,” and technical molding.

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Taking an approach more common among materials suppliers than machinery builders, Engel Austria has rearranged its sales force into a new structure based on its five most important end-use markets: automotive, packaging, medical, “telectronics,” and technical molding. According to head of sales Christian Pum, the company has a new focus on “industry-specifi c system solutions” and on designating sales contact persons with expertise in a particular key market. Engel has offices in Guelph, Ont., and York, Pa.

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